WE WORK ON THE ISSUES THAT MATTER.

ClearPath Strategies’ expertise is rooted in global politics. We design public opinion research as the foundation of a winning campaign strategy and believe research must be prescriptive, not descriptive. As strategic partners to our clients, we use research to tell them how to identify their targets, define the narrative, and shift opinion.

At heart, we are data-driven strategists. We work extensively with corporate and nonprofit organizations, using research to guide leaders through the series of choices they face. Our work has tackled some of the most pressing topics of today and tomorrow — from vaccine hesitancy to sustainability to industry disruption. Whatever the challenge, we translate research into actionable recommendations — strategy, messaging, and positioning — for our clients.

ClearPath Strategies has deep experience bringing our campaign thinking to the technology industry. We have worked with a wide range from clients from open source foundations, to hypergrowth SaaS companies, to industry giants like Google, on cutting edge topics — Kubernetes and containerization, ML and real-time data, cloud native security, etc. In addition to surveys, we liberally employ qualitative research — focus groups, 1:1 executive interviews, practitioner ethnographies — to understand not only the pragmatic needs (the what) but the emotional needs of the target audience (the why). Our broad experience has proven invaluable as we help our clients navigate their challenges be it strategy, positioning, messaging, persona segmentation, UX, and more.

We proudly work with

ClearPath Strategies works with leaders in political, corporate, non-profit, and tech space to provide clear direction and strategy-based solutions for our clients’ unique challenges.

Our Approach

STRATEGIC
LENS
We are strategic partners first and foremost. We bring decades of experience as campaign strategists to every engagement. We aren’t marketers, we aren’t market researchers—we cut our teeth running winning campaigns. That’s who we are and what we’ll do for you.
GLOBAL REACH
WITHOUT COMPROMISE
Effective strategies require a clear picture of what's happening on the ground. Whether your strategy depends on buy-in from voters, the media, or Fortune 50 cloud decision-makers, we have decades of experience researching the right audiences. We’d rather tell you a project isn’t feasible than over-promise and under-deliver.
TRUSTED BY
GLOBAL LEADERS
Trust is difficult to earn. Leaders of all types—from enterprise Chief Strategy Officers to Prime Ministers—trust us with setting their agendas for the near- and long-term. We’ve worked hard to get here.